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Marketing and Branding

Follow these policies when you use Covered California logos, promote your certification or link to Covered California from your own website.

Co-Branding Your Marketing Materials

Covered California licensed insurance agents and community enrollment partners are encouraged to promote Covered California by co-branding consumer-facing marketing materials with the Covered California, licensed insurance agent or Certified Enrollment Counselor logos.

You can also reproduce and distribute print-ready collateral from the Printable Materials page.

Before developing any materials, download the logos and follow the brand guidelines on the Logos and Brand Style Guide page. Your logo signals to consumers that you have met Covered California's certification requirements. It may only be used if you have a signed agreement: an Agent Agreement for licensed insurance agents, or a Community Enrollment Partners Agreement for community enrollment partners. Covered California's trademark and logos must be used appropriately while advertising in the marketplace.

Adding Logos to Your Website

You can add a Covered California logo or certified partner badge to your website. Download the files from the Logos and Brand Style Guide page and follow the Brand Style Guide when placing them.

You may not use "Covered CA," "Covered California" or "California Health Benefit Exchange" as any part of your domain name.

If you use Covered California logos on your website, include the following disclaimer on your homepage and on any "Who We Are" or "About Us" pages:

This website is owned and maintained by [Your Business or Entity Name], which is solely responsible for its content. This site is not maintained by or affiliated with Covered California, and Covered California bears no responsibility for its content. The email addresses and telephone number that appear throughout this site belong to [Your Business or Entity Name] and cannot be used to contact Covered California.

Storefronts

The Covered California Storefront Program helps licensed insurance agents and community enrollment partners increase their visibility by opening a physical location in their community where people can get free, confidential, in-person enrollment help. Participation is free.

Consumers can search for storefronts by ZIP code, hours of operation and languages spoken using the Find an Enroller tool.

For guidance on eligibility requirements to become a storefront and how to apply, download the Storefront Toolkit (PDF).

For questions, email storefront@covered.ca.gov.

Events

Events give people the opportunity to get free enrollment help from licensed insurance agents and community enrollment partners in their area.

Questions About Marketing or Branding